Targeting Behaviour Change in Fisheries and Aquaculture
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Interested in encouraging good practice in your fishery or aquaculture operation?
This FRDC practical companion resource led by Sea Change Australia’s Dr Rachel Kelly, and authored by other team members including Dr Liam Fullbrook, and Professor Gretta Pecl, translates behavioural science into accessible, real-world guidance. It explains how interventions such as education, incentives, social norms, environmental restructuring and training can be designed and applied effectively – while avoiding unintended consequences.
Developed to support industry leaders, managers and practitioners, this resource includes:
- A two-part webinar series
- Fact sheets and visual guides
- A simple decision-tree tool
- Short videos for practical application
Whether you’re shaping policy, leading change within your organisation, or supporting industry adoption, this guide will help you design initiatives that are ethical, effective and fit-for-purpose.
Access the Behaviourally informed interventions 101 here
